WordPress users may install and switch between themes. Themes allow users to change the look and functionality of a WordPress website or installation without altering the information content or structure of the site. Themes may be installed using the WordPress “Appearance” administration tool or theme folders may be uploaded via FTP. The PHP, HTML & CSS code found in themes can be added or edited for providing advanced features. Thousands of WordPress themes exist, some free, and some premium (paid for) templates.
One very popular feature of WordPress is its plugin architecture which allows users and developers to extend its abilities beyond the core installation. WordPress has a database of over 26,000 plugins, each of which offers custom functions and features enabling users to tailor their sites to their specific needs. These customizations range from SEO (Search Engine Optimization) enhancers, to client portals used to display private information to logged in users, to content displaying features, such as the addition of widgets and navigation bars.
Multi-user and multi-blogging:
Prior to WordPress 3.0, WordPress supported one blog per installation, although multiple concurrent copies may be run from different directories if configured to use separate database tables. WordPress Multi-User (WordPress MU, or WPMU) was a fork of WordPress created to allow multiple blogs to exist within one installation but is able to be administered by a centralized maintainer. WordPress MU makes it possible for those with websites to host their own blogging communities, as well as control and moderate all the blogs from a single dashboard. WordPress MU adds eight new data tables for each blog. As of the release of WordPress 3.0, WordPress MU has merged with WordPress.
Native applications exist for WebOS, Android, iOS (iPhone, iPod Touch, iPad), Windows Phone, and BlackBerry. These applications, designed by Automattic, allow a limited set of options, which include adding new blog posts and pages, commenting, moderating comments, replying to comments in addition to the ability to view the stats.
WordPress also features integrated link management; a search engine–friendly, clean permalink structure; the ability to assign nested, multiple categories to articles; and support for tagging of posts and articles. Automatic filters are also included, providing standardized formatting and styling of text in articles (for example, converting regular quotes to smart quotes). WordPress also supports the Trackback and Pingback standards for displaying links to other sites that have themselves linked to a post or article.